Women are Embracing Crypto: Adoption Among Female Investors is on the Rise

• A recent report released by eToro revealed that cryptocurrency adoption among female retail investors is on the rise.
• 34% of women surveyed now own cryptocurrency, up from 29% in the previous quarter.
• The survey by BlockFi in October 2022 showed that women still see crypto as a good investment vehicle with 22% of respondents stating they were still open to buy bitcoin and altcoins in 2023.

Cryptocurrency adoption amongst female retail investors is on the rise, according to a recent report released by eToro, a popular social trading platform. The report, entitled Retail Investor Beat Q4 2022, surveyed 10,000 retail investors across 13 countries and 3 continents. It revealed that 34% of women now own cryptocurrency, up from 29% in the previous quarter. This makes digital assets the second most widely owned asset class for women after cash.

The rise in cryptocurrency adoption amongst women is significant given the traditional financial markets have sometimes failed to encourage female participation. The report by eToro provides insight into the mindset of retail investors, with the most popular reason for investing in crypto being the opportunity to make high returns. Many female investors also believe in the power of blockchain technology and believe cryptocurrencies are a transformative asset class.

This trend of increasing crypto adoption amongst women was further confirmed by a survey released by BlockFi, a popular crypto lender, in October 2022. The survey showed that women were still bullish on crypto despite the challenges plaguing the market at the time. 22% of respondents stated they were still open to buy bitcoin and altcoins in 2023, with one in ten women choosing crypto as their first investment.

As the cryptocurrency industry continues to grow and evolve, it is encouraging to see that women are taking an increasingly active role in the space. The data from these surveys suggests that crypto is succeeding in bringing more female representation to the table, and as such, it provides an exciting opportunity for women to explore the various investment opportunities available. This trend is likely to continue in the future, with more women investing in cryptocurrencies for both short-term and long-term gains.